The Throda Digest

Throda has been shortlisted as a Best New Brand finalist at the Industry Beauty Awards 2026, held at Nobu London on 9th July. Here is what the recognition means and what it took to get here. 

Barrier care is being written off as a 2023 trend. Throda explains why that is wrong, what barrier care actually is, why the microbiome is the next frontier, and why Throda was built for exactly this moment.

Throda explains how the Face Barrier Serum was independently tested across five separate studies — three clinical trials, an HRIPT patch test, and a microbiome assessment by Kind to Biome — and why this level of proof is the standard skincare should be held to.

Explore how the skin repairs itself during sleep, why the skin barrier is vital to that process, and how to build an effective nighttime skincare routine.

Your skin and your gut are more connected than you think. Discover how nurturing both ecosystems is key to building long-term skin resilience, radiance, and health.

Learn how protecting your skin barrier today creates stronger, healthier, more youthful skin for years to come.

Learn how Throda’s multifunctional face serum redefines what one product can do.

Learn what your skin barrier is, how it works, and why it is essential for strong, resilient skin.

Discover how your microbial layer supports skin health, strengthens the barrier, and maintains balance for resilient, hydrated skin.

Your skin barrier and microbiome work together to protect against moisture loss, irritation, and environmental stressors. 

Struggling with sensitivity, dryness, or breakouts? A damaged skin barrier and disrupted microbiome could be to blame. 

Every day, your skin battles environmental stressors like pollution, UV rays, and blue light, which accelerate ageing and weaken the skin barrier. 

Is your skin feeling dry, irritated, or breaking out unexpectedly? These could be signs of a damaged skin barrier.